{"text_format":"2","workbook":"xlsx","n_sheets":1,"sheets":["ENTREPRISE 1"],"not_rendered":{"charts":0,"images":0,"macros":0,"external_links":0,"defined_names":0,"comments":0,"pivot_tables":0},"unopened":[],"bounds":{"document_bytes":16777216,"sheet_cells":100000,"run_cost":"one","rows_first":2000,"rows_last":500,"rows_between":2000,"halvings":0,"cell_chars":16384,"cell_head_chars":4096},"cells_cut":0,"cells_raw":0,"read":"whole","date_system":"1900"}

{"sheet":"ENTREPRISE 1","index":0,"n_rows":68,"n_cols":25,"rows_kept":68,"cut":false,"hidden":false,"merged":[[10,3,10,11],[11,3,11,11]]}
["OPERATION  OFFRE VIDEO CONVERGENCE  "]
[]
["ENTREPRISE",null,null,"CONTACT ",null,"LOCALISATION ",null,"COMPTE CONVERGENCE"]
["Raison Sociale",null,null,"Nom",null,"Adresse",null,"Type de Compte"]
["Création ",null,null,"Prénom",null,"Code Postal",null,"Adresse mail de contact"]
["Activité ",null,null,"Fonction ",null,"Ville ",null,"Code de parrainaage"]
["Secteur",null,null,"Téléphone",null,"Pays "]
["Site Web",null,null,"Mobile"]
[null,null,null,"Email"]
[]
["ENJEUX / PROBLEMATIQUE / VOS OBJECTIFS"]
[" MESSAGES CLE A FAIRE PASSER ","slogan/ Message court / Base line correspondant à la société à utiliser dans la communication ( source client) "]
["RESULTATS ATTENDUS DE L'OPERATION","Quels indicateurs de résultats coté client  sont-ils pertinents ? ",null,"IND 1 ",null,null,"IND 2",null,null,"IND 3 "]
[]
[]
[]
["CIBLES COMMERCIALES ","ENTREPRISES "]
[null,"PARTENAIRES"]
[null,"TALENTS"]
[null,"ASSOCIATIONS "]
[null,"AUTRES  ( à préciser )"]
[]
["PLAN DE COMMUNICATION","MOIS",null,null,"AOUT",null,null,null,"SEPTEMBRE",null,null,null,"OCTOBRE",null,null,null,"NOVEMBRE",null,null,null," ","DECEMBRE",null,null,"JANVIER"]
[null,"JOURS",null,null,"3 au 9       ","10 au 16","17 au 23","24 au 30","31 au 6","7 au 13","14 au 20","21 au 27","28 au 4","5 au 11","12 au 18","19 au 25","26 au 1","2 au 8","9 au 15","16 au 17","23 au 29","30 au 6","7 au 13 ","13 au 20","28 au 3"]
[null,"SEMAINE",null,null,31,32,34,35,36,37,38,39,40,41,42,43,44,45,46,47,48,49,50,51,53]
[]
["ACTIONS MARKETING / COMMUNICATION","YOUTUBE"]
[null,"Poster la vidéo sur YOU TUBE convergence "]
[null,"SITE CONVERGENCE"]
[]
[null,"BLOG CONVERGENCE "]
[]
[null,"LINKEDIN"]
[]
[null,"TWITTER "]
[]
[null,"FACEBOOK "]
[]
[null,"AUTRE 1( à préciser )"]
[]
[null,"AUTRE 2  ( à préciser )"]
[]
[]
["ANNEXE  - MESURE DES ACTIONS "]
[]
[null,"Questions clés ",null,"KPI retenu "]
["ACQUISITION ( Source attire attention )","Comment visitent-ils le site ?"]
[]
[null,"Quel page visité  ?"]
[]
[null,"Quels Taux de rebond ?"]
[]
["ACTIVATION","Combien création compte ?"]
[]
["RETENTION","Combien utilisateur se sont connectés à nouveau ?"]
[]
["REFFERAL","Combien  recommandation ?"]
[]
[null,"Utilisateur ambassadeur de la marque ?"]
[]
["REVENU"]
[]
[]
["TEMPS DE MISE EN ŒUVRE"]
[]
["TEMPS TECHNIQUE "]
[]
["OUTIL DE PREPARATION"]